5 Reasons Why Every Business Needs SMS Marketing
Posted by Staff (05/19/2015 @ 5:45 AM)
SMS marketing is one of the quickest and easiest ways to get your message to your clients. In just minutes you can connect with a group of customers and start seeing the benefits almost straight away. Send out timely reminders that your big sale is ending, let customers know that new season products are on their way – the options are endless. If you haven’t started SMS marketing for your business yet, here are 5 reasons you should get to it.
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Is Your Business Getting Lost in the Crowd? Here’s How to Stand Out
Posted by Staff (05/15/2015 @ 8:53 AM)
Are you having trouble standing out amongst the sea of e-marketing and Google searches, bland websites and generic letterbox drops? A marketing strategy is very important for your business, but before we start talking business cards and blogs and tweets, have you stopped to think about what it is you are marketing? Whether you provide sales or services, every business offers something unique to their customers. Identifying your unique point of difference is the most important thing you can do to help stand out from the crowd: only then can you start communicating effectively with your customers. A cohesive brand starts with a cohesive message, and for both of these, you need to call in the experts.
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Hire an MBA by the hour
Posted by Staff (11/18/2013 @ 8:26 PM)
Free image courtesy of imagerymajestic/FreeDigitalPhotos.net
Tired of getting gouged by consulting firms? BusinessWeek recently profiled a new site called Skillbridge where you can engage consultants by the hour or on a flat fee basis for prices that are much more reasonable than firms like Bain or McKinsey. Or, you can rent out a qualified candidate as opposed to hiring a new employee.
A growing number of companies are using freelance MBAs to access the same brain power they might find at a top-tier consulting firm. The demand has given rise to online marketplaces that are a cross between executive search agencies and freelance job sites—where the featured contractors are skilled at financial modeling, competitive analysis, and marketing.
The site claims that every consultant is screened and has a minimum of two years’ experience. For small companies and startups, this looks like a nice option to have.
It also offers a nice career option for consultants who are sick of the long hours and endless travel.