Author: Staff (Page 42 of 62)

Maximize your LinkedIn account

LinkedIn is a critical resource for networking in today’s world. Whether you’re an entrepreneur or freelancer looking for more exposure or someone looking for a new job, it’s important to have a complete LinkedIn profile and to put your best face forward. This is a critical part of your personal branding, and it’s also a great way for prospective employers or prospective customers to find you.

This article has 10 common mistakes and very helpful tips for managing your LinkedIn account.

1. Not Displaying Your Personal Photo
It all really comes down to having social media credibility or not. There are too many fake profiles on LinkedIn, so you want to show that you are real. If you have taken the time to complete your LinkedIn profile, why wouldn’t you display your photo? It just raises too many potential questions. And company logos or photos of pets obviously have no value here

2. LinkedIn Profile Headline is Not Branded Enough
See that space underneath your name? That is your “Professional” or Profile Headline. It will appear in search results next to your name, as well as next to any questions you ask or answer. It is, in essence, your elevator speech in a few words. Are you just putting your title and company name here? Don’t! This is the place where you need to appeal to anyone who finds you in a search result to reach out and look at your profile. Your Profile Headline is the single most important piece of real estate on your LinkedIn Profile, and you need to brand it as such. This really ties into personal branding as a job applicant.

Read the entire article and update your LinkedIn page today. Also, check out more LinkedIn tips from this blog.

More disappointing job numbers

The unemployment rate ticked back up to 8.2% as the economy added far fewer jobs than expected in May. The crisis is Europe certainly isn’t helping as companies are becoming cautious again.

Don’t let this discourage you in your job search, as the numbers are still positive. At least we aren’t losing hundreds of thousands of jobs like we did at the end of 2008 and into 2009.

Why Online Proficiency Is A Major Career Asset

Time was spending a lot of time on the Internet was a drawback, a professional liability, something that hindered your ability to get work done and properly network with like-minded people. Those days are long over and now the opposite is true. Not only is the Internet an important career tool, it is an important educational tool, as demonstrated by the rise of e-learning options such as South University online courses and other e-campuses flourishing at educational facilities around the nation.

On the career level, online proficiency is seen as a major asset to employers in a variety of fields. The reason for this is that so many business models are evolving and changing in order to become optimized for the web. Not only does online proficiency impress employers—who are often themselves struggling to understand new web tactics—it increases the likelihood of your finding an employer who has a specific need for the skills you possess.

Blogging, for instance, used to be seen as an irrelevant distraction, journalism’s ugly step-brother. Now blogging is viewed as an important part of the Internet and an important mechanism for business growth. Many companies manage blogs on their official sites in order to optimize keywords for the web and drive more traffic.

Blogging is also seen as a powerful journalistic tool that is democratizing the Internet and enabling citizen journalists to document the kinds of international happenings larger news entities may overlook or purposely conceal. In other words, knowledge of blogging tools such as content management systems like WordPress is a powerful asset to be able to list on your resume. You’re essentially telling an employer that you have the key to unlock the door to potent online communities.

Social media is another example of the 180 degree turn the Internet has taken in the eyes of professionals. Once viewed as a trivial waste of time for teenagers, sites like Facebook, Twitter, Pinterest, LinkedIn and other networks are now tools that virtually every business is looking to integrate into their marketing, PR, and outreach strategies. That means that an employee who can demonstrate an ability to use social media in order to create branded campaigns or clever marketing tactics may be a huge asset to the company.

For these reasons—online education, blogging, and social media—and more, online proficiency is a major career asset. Whether you’re looking to enroll in some courses at a Tampa campus or spearheading an SEO campaign for a Fortune 500 company, the ability to utilize web tools is a powerful skill that every burgeoning professional needs to cultivate.

4 Mobile Apps That Can Land You a Job

Hunting for a new job can be physically, emotionally, and mentally draining. There are the countless resumes you need to send out, and hundreds of interviews you need to take part in, and there is no guarantee that you’ll even land a job when it is all over.


Image Courtesy of Flickr

Before you are ready to throw your hands in the air and call it quits, what if there was a way to simplify the job hunting experience? Many job hunters are finding that with a few carefully chosen mobile app downloads they can simplify the job hunting experience, and improve their chances of landing a job.

The following is a look at some of the best mobile apps that can help land you a job. Each mobile app is available for download on free phones, smartphones, Android phones, and iPhones.

Pocket Resume

One of the most mind-numbing tasks when it comes to applying for a job is having to send out the old job resume. The Pocket Resume mobile app gives you the tools to create an easy-to-read resume that can be instantly sent to any hiring manager with an email address. Imagine not only the time you’ll save, but the good impression you’ll make on employers by presenting an easy-to-read complete resume for a job opening.

Business Card Reader

“Here’s my card, give me a call and we’ll talk”, is a common phrase heard by individuals looking for a job. The Business Card Reader app will give you the tools you need to scan, download, and hold all the information from a business card in the palm of your hand. Just snap a photo of the business card and all the information such as addresses, phone numbers, and websites is instantly uploaded to your phone for future use. No longer will you have to spend hours searching for that long lost business card, because it is all right in your smartphone.

SnapDat

Keep your own, personal business card handy with the SnapDat mobile app. This mobile app allows you to create and send personal business cards. The only catch is that these business cards are digital. Take just a few moments to upload your own information, create a business card, and send it off. Who knows the next person you send it to just might be your future boss.

LinkUp

Constantly checking the job listings page on popular company websites can be a tedious task. Download the LinkUp mobile app and allow your smartphone to do the work for you. This mobile app automatically checks over 22,000 company websites and creates a list of job listings that you can apply for. Imagine having a list of 100 new jobs just waiting for you to apply to in the morning. That is exactly what happens with the LinkUp mobile app.

Finding a job in this difficult and highly competitive job market can be tough. Use some of these mobile apps, and you’ll be able to improve your chances of landing a job.

Are you using social business tools?

The image above isn’t practical for all businesses. For small, virtual businesses to larger corporations, getting workers around a table to solve problems or implement new procedures is just not an option. teleconferencing can help, but social business tools can be even more effective.

When Red Robin Gourmet Burgers introduced its new Tavern Double burger line last month, the company had to get everything right. So it turned to social media.

The 460-restaurant chain used an internal social network that resembles Facebook to teach its managers everything from the recipes to the best, fastest way to make them. Instead of mailing out spiral-bound books, getting feedback during executives’ sporadic store visits and taking six months to act on advice from the trenches, the network’s freewheeling discussion and video produced results in days. Red Robin is already kitchen-testing recipe tweaks based on customer feedback — and the four new sandwiches just hit the table April 30.

Facebook’s initial public offering Friday — the largest by a technology company — is a watershed moment for the consumer side of the Web, but social networking’s real economic impact might be ahead as companies learn how to harness “social business” tools.

These corporate social networks can be an incredible tool for companies of all sizes. Just imagine the impact all of this can have on innovation and productivity in your company? The social media revolution is just getting started and it will impact your career and workplace as much as your personal life. Don’t get left behind.

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