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Older Workers Get a Facelift, Literally

Cosmetic Surgery_24655996

In a recent Tribune news report, several workers ages 50 or better discussed a trend that seems to be catching on in the career world. Older workers, both men and women, are opting for cosmetic procedures more often in order to make themselves more marketable and even in an attempt to hold onto their jobs. One Evergreen Park, Il. woman (a 64-year-old receptionist in a doctor’s office) discussed an ultimatum she received from her boss—do something about your hair or be transferred to a job with less patient contact. Another Illinois resident discussed how working out at the gym for two hours a day, embracing the latest fashions, and coloring her grays was not enough. The resident, Charlotte Doyle age 61, decided to get her teeth straightened after losing her position as a pharmaceutical salesperson after 29 years on the job. “I would do it all—botox, lasers, everything—if I could afford it. If it meant getting hired, I would do whatever I could to stop time,” Doyle said.

Some older workers and even older business owners have decided to take even more drastic measures to shave years from their appearance. Hair salon owner Linda Stanojevic got a midface lift because she thought, “How am I going to make someone else look attractive if it seems that I don’t care about my looks.” And Michael Krause, age 65, decided to get an eyelift  to be a more competitive job candidate. Krause, who thought his eyes made him look old and tired states, “I’m glad I did it because it has given me more confidence. And considering the rejection, that’s something you really need.”

It’s true, looks do count when it comes to increasing your chances of getting (and keeping) a job, according to several research studies on the subject. In one research study, Screening job applicants: The impact of physical attractiveness and application, L.M. Watkins & L. Johnston wrote: “There is considerable empirical evidence that physical attractiveness impacts employment decision making, with the result that the more attractive an individual, the greater the likelihood that that person will be hired.” And in another study, published in the Journal of Personality and Social Psychology, K. Dion (and colleagues) wrote: “This generalization is known as the “what is beautiful is good” stereotype.”

A review of the literature supports the notion that being physically attractive is an advantage when applying for a job. There is little support for the “beauty is beastly” effect. The “what is beautiful is good” bias seems fairly universal and has been found in a variety of different cultures. Since it is not fair to base hiring decisions on non-job-related factors like attractiveness, training hiring managers to avoid this bias is one way to reduce such inequity.

In the meantime, the Evergreen Park receptionist, who wanted to remain anonymous, has this advice for older workers that may be experiencing a change in appearance (and treatment) due to aging, “No matter where you work, do something before everyone starts to notice.”

Online resources for your business

Anyone can be an armchair entrepreneur these days. You can run so many aspects of your business through the Internet.

One area that makes a ton of sense is online printing. Remember the old days when you had to schlep back and forth to suppliers like printers, or wait for proofs to arrive in the mail? Even recently many people used places like Kinko’s for simple stuff like their business cards.

Now, you can do everything online, from laying out your printed product to seeing the final proof. With many vendors you can do the whole thing without needing to speak with a single person, though that is always an option as well.

One exercise you should do right away is to list all of the vendors you worked with in the last year. In each case, see if there’s an online alternative. I’ll bet you’ll be able to replace many of them with cheaper alternatives.

Naturally, there are times when personal relationships matter, along with reliability and quality. That said, you might be shocked by the price and convenience savings available, so at least you’ll have a point of reference for future negotiations.

Digital nomads and the coffee shop office

The recent article in the Washington Post is quite fascinating, particularly for someone like myself who started a virtual business ten years ago with home computers and an organizational meeting at Panera’s.

Frank Gruber’s workstation at AOL in Dulles could be in any cubicle farm from here to Bangalore — push-pin board for reminders, computer on Formica desk, stifling fluorescent lighting. It’s so drab there’s nothing more to say about it, which is why the odds of finding Gruber there are slim.

Instead, Gruber often works at Tryst in Adams Morgan, at Liberty Tavern in Clarendon, at a Starbucks, in hotel lobbies, at the Library of Congress, on the Bolt Bus to New York or, as he did last week, beside the rooftop pool of the Hilton on Embassy Row. Gruber and Web entrepreneur Jen Consalvo turned up late one morning, opened their Mac laptops, connected to WiFi and began working. A few feet away, the pool’s water shimmered like hand-blown glass.

“I like the breeze,” Consalvo said, working all the while.

Gruber and Consalvo are digital nomads. They work — clad in shorts, T-shirts and sandals — wherever they find a wireless Web connection to reach their colleagues via instant messaging, Twitter, Facebook, e-mail and occasionally by voice on their iPhones or Skype. As digital nomads, experts say, they represent a natural evolution in teleworking. The Internet let millions of wired people work from home; now, with widespread WiFi, many have cut the wires and left home (or the dreary office) to work where they please — and especially around other people, even total strangers.

For nomads, the benefits are both primitive and practical.

Primitive: Tom Folkes, an artificial intelligence programmer, worked last week at the Java Shack in Arlington County because he’s “an extrovert working on introvert tasks. If I’m working at home by myself, I am really hating life. I need people.” He has a coffee shop rotation. “I spread my business around.”

Practical: Marilyn Moysey, an Ezenia employee who sells virtual collaboration software, often works at Panera Bread near her home in Alexandria even though she has an office in the “boondocks.” Why? “Because there is no hope for the road system around here,” she said. Asked where her co-workers were, Moysey said, “I don’t know, because it doesn’t matter anymore.”

Nomad life is already evolving. Nomads who want the feel of working with officemates have begun co-working in public places or at the homes of strangers. They work laptop-by-laptop in living rooms and coffee shops, exchanging both idle chitchat and business advice with people who all work for different companies. The gatherings are called jellies, after a bowl of jelly beans the creators were eating when they came up with the name.

All of this makes sense, including the last part regarding co-working with others. The freedom of working from home, or from any spot you select for that matter, is very rewarding. It’s liberating to break free from the arbitrary work schedule imposed on you by your employer. On the other hand, you learn quickly that some level of self-discipline is critical.

Depending on your personality, however, one can begin to miss the daily interactions with other people. particularly friends at the office. So it’s not too surprising to hear how some decide to congregate and work side-by-side.

This brings up another topic critical for many who decide to work from home when starting a new business. Networking is critical to success, but it can also be important simply from a lifestyle and job satisfaction point of view. Many of us need to get out there, and sometimes it’s too easy to spend day after day at home. It’s not a recipe for success.

Finally, if any of this intrigues you, please check out the 4-Hour Work Week by Tim Ferris. I’ll have much more to say about this in later posts, but Tim is a pioneer in lifestyle management. Check it out if you want to break away from your daily routine of going into an office.

Get travel information at Sundance Vacation.

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