Bill Maher mocks the sharing economy, but falls flat . . .

We’re usually fans of Bill Maher’s commentary bits on his HBO show, but his latest diatribe against the sharing economy seems a bit off.

Sure, he has some funny lines about Uber and Airbnb, let alone the Olsen Twins and their treatment of unpaid interns, but his overall point that greed is destroying America seems irrelevant to the sharing economy.

Sure, cab companies and driver unions don’t like Uber, but many of us hate cabs. Uber is a superior service, and while the founder is naturally becoming rich, there are plenty of drivers who love making money driving for Uber.

And sure, renting out your home or apartment isn’t for everyone, but what’s wrong with people making some extra cash on Airbnb?

5 Tips for Hiring the Right Person for the Job

people interviewing for a job

The old adage that “people are an organisation’s most valuable asset” isn’t just something that human resources departments claim to make employees feel good. When you have the right team in place working towards a common goal, you will find that morale, productivity and ultimately profitability are improved. Read on to find out how you can make sure you’re putting the right person in the right role for them (and for you).

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5 Reasons Why Every Business Needs SMS Marketing

female worker typing at keyboard fingers

SMS marketing is one of the quickest and easiest ways to get your message to your clients. In just minutes you can connect with a group of customers and start seeing the benefits almost straight away. Send out timely reminders that your big sale is ending, let customers know that new season products are on their way – the options are endless. If you haven’t started SMS marketing for your business yet, here are 5 reasons you should get to it.

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Is Your Business Getting Lost in the Crowd? Here’s How to Stand Out

pretty woman working on computer at her desk

Are you having trouble standing out amongst the sea of e-marketing and Google searches, bland websites and generic letterbox drops? A marketing strategy is very important for your business, but before we start talking business cards and blogs and tweets, have you stopped to think about what it is you are marketing? Whether you provide sales or services, every business offers something unique to their customers. Identifying your unique point of difference is the most important thing you can do to help stand out from the crowd: only then can you start communicating effectively with your customers. A cohesive brand starts with a cohesive message, and for both of these, you need to call in the experts.

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Starting a business? 5 things that will help

opportunity just ahead

Do you have dreams of owning and operating your own business? You are not alone. Many people, at one point in their lives, have dreamed of being their own boss and providing a service they are passionate about. Starting a business can be a rough road, but persistence is key. Here are a few tips to get you started.

Make a plan

What is your business structure? Businesses can come in many different forms. These can include online, family, franchise, contractor, and many others. What type of structure will work best for the product you want to sell? Keep in mind that many businesses are family operated, but also have a strong online presence. When planning your business, think about your product. What are you going to sell, or provide to the consumer? Where will your products come from? Consider all of the options and issues that may come up, so you do not find yourself overwhelmed.

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